Marketing Strategy Services

on-demand marketing packages with kayla ellsworth

Every small business has unique marketing needs—but one thing is universal: clear, focused strategy is the key to sustainable growth.

Whether you need quick clarity or a deep-dive marketing roadmap, my 1:1 services are designed to help you focus on what matters most, save time, and grow with confidence.

Explore my core services below or reach out to discuss a custom engagement.

Custom packages are subject to availability.

Services

  • Hourly consulting with Kayla to help you get the answers, creative ideas and strategic counsel you’re looking for without a long-term commitment.

    If you’re not sure where to start or would benefit from expert insights on an ad hoc basis, on-demand consulting is a great place to start.

  • If your current marketing efforts aren’t delivering the visibility and growth you need, it’s time for a smarter strategy. Whether you're building your personal brand or leading a business, this coaching is designed to get you unstuck and moving forward.

    We’ll start with a deep-dive session to clarify your goals, followed by a thorough audit of your brand’s current state. From there, you'll get weekly or bi-weekly coaching sessions that guide you through actionable steps to strengthen your brand foundation and elevate your presence.

    Every coaching package is fully tailored to your unique needs and goals.

  • This session is for business owners and marketers ready to get serious about growth—with a real plan.

    The Marketing Plan Deep Dive is a high-impact engagement where we audit your existing marketing, dig deep into your goals and audience, and build a custom plan that’s designed to work for you and your business.

    There are no cookie-cutter templates. You get a clear, strategic, simple, and doable strategy that’s aligned to your business goals.

    Here’s what’s included:
    ✔ In-depth discovery + audit of your current marketing
    ✔ 3-6 hour intensive session
    ✔ Full marketing roadmap: goals, audience, messaging, content pillars, social and lead generation strategy
    ✔ A 90-day action plan to guide you moving forward
    ✔ 1 round of feedback/refinements

    Perfect for you if:

    • You’re tired of spending time for no return

    • You’ve outgrown the “winging it” phase and want a real strategy

    • You’re ready to invest in clarity, consistency, and growth

    • You want a marketing plan that’s actionable and tailored to your business

    Session size:

    • Solo - individual business owners

    • Teams / groups - up to 20 participants

  • This interactive, hands-on workshop gives you the tools and strategies to market yourself with clarity and confidence. Through approachable, expert-led guidance, you’ll clarify your personal brand, define your ideal audience, and create a focused marketing plan aligned to your goals.

    Participants walk away with:

    • A clear personal brand statement

    • Defined brand pillars and messaging themes

    • A simple, actionable marketing plan to build visibility and grow your brand

    Ideal for: hair stylists, makeup artists, real estate agents, content creators, entrepreneurs, and students—anyone responsible for building their own brand.

    Session size:

    • Solo - individual business owners

    • Teams / groups - up to 20 participants

  • In this session ideal for college Sophomores, Juniors and Seniors, Kayla tells her personal story of going from a (perceived) network of zero to landing her dream job out of college. Her advise is practical, inspiring and designed to set students apart in the job hunt.

  • Have a customized need in mind to support your marketing, visibility, social and communications needs? Please reach out with more details. I take on various kinds of projects as my schedule allows. Please know this is subject to my availability.

Let’s work together.

  • “This plan is just what we needed! Thank you!”

    – Healthcare Industry Entrepreneur

  • "Your story was so inspiring! I'm feeling much better about finding an internship and job. Thank you!"

    College Junior

  • “You’re a wealth of knowledge. Wow! This hour with you has been invaluable!”

    – Fortune 100 Business Leader

  • “I wish I could hire you full time! Thank you!”

    – Founder & CEO, Lifestyle Brand

  • “You’ve boiled our complex ideas and goals into a plan that makes sense and that we can execute against.”

    – Startup CEO

  • “You have a remarkably simple way of teaching us to do it ourselves. It’s fun!”

    – Fortune 100 Executive